SEO for Twitter

by Davanti Digital on June 14, 2012

Twitter is a great place to gain traction for your brand or business. Believe it or not, those 140 characters lend themselves to a good amount of space for Search Engine Optimization for Twitter. From your Twitter handle to your hashtags, you can optimize your entire Twitter profile for higher search engine ranking. Twitter Handle [...]


Creating Content for Search Engine Marketing

by Davanti Digital on May 31, 2012

36 percent of search engine users report that they believe that companies whose websites appear at  the top of the search results are the leaders in their field. Search Engine Marketing, or SEM, is a tool by which your business can use keyword optimization, link building, content distribution and paid advertising produce higher search engine [...]


What’s in a Keyword?

by Davanti Digital on May 25, 2012

A keyword is a word or group of words, also called a keyphrase, generally no longer than three to four words per set. How do keywords work? Think about the internet like a document scanner. Websites are the documents and the algorithm of a search engine is the scanner. The algorithm scans the internet for the [...]