Protecting Your Social Media Identity

by Davanti Digital on June 19, 2012

Personal identity theft is a real issue that we protect ourselves against with complicated passwords, PIN numbers, and sitekeys. Your brand image is your business’s identity and it is equally important to take measures to protect your online reputation. Consumer generated content (CGM) can have a profound effect on your business success or failure. Monitoring [...]


What Does your Online Reputation Say About you?

by Davanti Digital on May 30, 2012

As a business owner, you have worked hard to build your brand, customer loyalty and overall success. You want to protect your positive image; however one negative comment made by a dissatisfied customer on a review-based or social site can seriously affect your reputation. Review-based sites such as Yelp and Google Places, along with major [...]


How Much is your Reputation Worth?

by Davanti Digital on May 10, 2012

“It takes twenty years to build a reputation and five minutes to ruin it.” Between social networking, review based websites and the dozens of blogging platforms, people have a tremendous amount of space to speak freely online. One thing they can talk about, and they probably will, is you or your brand. Consumers and residents [...]